Consumer watchdog to impose hefty penalties on companies and social media influencers

Consumer watchdog to impose hefty penalties on companies and social media influencers

Health Industry Hub | January 24, 2024 |

Marketing & Strategy: The Australian Competition and Consumer Commission (ACCC) conducted an extensive internet ‘sweep’ targeting influencer accounts across major […]

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Marketing & Strategy

Prime Awards 2023 winners announced

Prime Awards 2023 winners announced

Health Industry Hub | November 10, 2023 |

Marketing & Strategy: The 19th annual PRIME Awards was celebrated on Thursday 9th November, recognising excellence in healthcare marketing and […]

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Marketing & Strategy

Why pharma content faces scrutiny: Challenges in earning HCP trust

Why pharma content faces scrutiny: Challenges in earning HCP trust

Health Industry Hub | October 3, 2023 |

Marketing & Strategy: In an era of rapid digital advancements, the pharmaceutical industry finds itself navigating a formidable challenge – […]

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Marketing & Strategy

PRIME Awards 2023 finalists revealed

PRIME Awards 2023 finalists announced

Health Industry Hub | September 12, 2023 |

The finalists for PRIME Awards 2023 have been named, with winners to be announced on Thursday the 9th November at […]

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Marketing & Strategy

Social media report calls for reforms to address concerns from consumers and businesses

Health Industry Hub | May 3, 2023 |

A new report highlights the need for reforms to protect consumers and businesses on social media platforms. The report by […]

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Marketing & Strategy

‘Woke’ companies: Do they really mean what they say on ESG claims?

Health Industry Hub | March 27, 2023 |

Being seen to take a stand on social justice issues, such as racism, diversity and inclusion or measures that minimise […]

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Marketing & Strategy

Regulator targets social media influencers

Health Industry Hub | February 3, 2023 |

Celebrities and influencers have a significant role in communicating health messages, particularly so when their own story is compelling or […]

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Marketing & Strategy

Edwards Lifesciences award-winning PR campaign highlights the complexities to 'big, bold advancements': PRIME Awards 2022 - Pat Williams

Edwards Lifesciences award-winning PR campaign highlights the complexities to ‘big, bold advancements’: PRIME Awards 2022

Health Industry Hub | December 7, 2022 |

Marketing & Strategy: In recognising and celebrating excellence in healthcare marketing and communications in the pharmaceutical and life science industry, […]

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Marketing & Strategy

Janssen reveals key success factors behind award-winning PR campaign: PRIME Awards 2022

From pandemic evolution to future trends: Janssen reveals success behind PR campaign

Health Industry Hub | November 30, 2022 |

Marketing & Strategy: In recognising and celebrating excellence in healthcare marketing and communications in the pharmaceutical and life science industry, […]

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Marketing & Strategy

Prime Awards 2022 winners announced

Prime Awards 2022 winners announced

Health Industry Hub | November 11, 2022 |

Marketing & Strategy: The 18th annual PRIME Awards was celebrated at the largest ceremony in the Awards’ history on Thursday […]

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Marketing & Strategy

Marketers face an uphill battle despite optimism

Health Industry Hub | November 4, 2022 |

Marketing & Strategy: According to new research four out of five Australian and New Zealand marketers say their work is […]

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  • News & Trends - MedTech & Diagnostics

    Medtronic partners with local researchers in stroke trial

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