How to foster innovation in a hybrid work environment

We have all experienced traditional brainstorming and ideas generation in the pre-COVID office environment.

Industry leaders have tried to pursue innovation during lockdowns and remote work, and found that videoconferences are not well suited for traditional brainstorming. So what explains these struggles with innovation and what can be done about them?

Recent research suggests that leaders can adopt the best practice of asynchronous virtual brainstorming that is relevant to the new hybrid working model. This method, explained in the podcast, also aims to better balance the personality barriers to traditional brainstorming by accommodating the diversity of behavioural preferences within an organisation.

To gain an innovation advantage in the future of work where hybrid working and cognitive diversity are being embedded in the organisational culture, we need to avoid the tendency to stick to pre-pandemic innovation methodology. Instead, we must adopt new research-based best practices for innovation.