Sales
Big trends shaping the pharma sales force
In our data-rich, omnichannel, AI-guided world, the personal touch can sometimes be forgotten. Yet, the truth remains that people like to deal with people – it is an essential part of what makes us human. No interaction with or through a machine can ever be as satisfying as a handshake and conversation.
Sales reps have always been the human face of pharma and, in spite of doomsayers’ predictions, they look set to remain so for years to come. However, the role continues to evolve, with new challenges demanding new skills and new mindsets.
News & Trends - Medical Technology
ASO warns against US-style managed care as ACCC considers authorising buying group
MedTech News: The private health insurers lobby regularly with the Federal Government claiming a crisis of affordability in private health […]
MoreDigital & Innovation
Roche joins ANDHealth to drive growth of digital health sector
Digital & Innovation: Australia’s decades-long policy of supporting innovation, significant investment into digital health infrastructure, and successful management of the […]
MoreDigital & Innovation
Baxter launches digital resource for patients with chronic kidney disease
MedTech News: Baxter Healthcare (Baxter), a global leader in dialysis care, announced today the launch of a new online portal […]
MoreDigital & Innovation
Australian consumers to play key role in reimagining virtual health technologies
Digital & Innovation: A first of its kind national survey has been launched to Australian consumers this week, garnering insights […]
More